Free Ebook Half Luck and Half Brains: The Kemmons Wilson, Holiday Inn Story, by Kemmons Wilson, Robert Kerr
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Half Luck and Half Brains: The Kemmons Wilson, Holiday Inn Story, by Kemmons Wilson, Robert Kerr
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Remember that success requires half luck and half brains Kemmons Wilson likes to say. It is one of his 20 Tips of Success the rules by which he made it big. In his autobiography Wilson illustrates those 20 Tips through the various episodes that shaped his incredible life story. Wilson offered the public a brand name it could trust in roadside lodging as big green-and-yellow Holiday Inn signs lit up skylines from Texarkana to Tahiti from Hong Kong to Casablanca. Wilson goes far beyond the epic of the most successful hotel chain in history. For the first time Wilson recounts his entire larger-than-life rags-to-riches story.
- Sales Rank: #792076 in Books
- Brand: Brand: Hambleton-Hill Pub
- Published on: 1996-10
- Original language: English
- Number of items: 1
- Dimensions: 9.25" h x 6.50" w x 1.25" l,
- Binding: Hardcover
- 111 pages
- The Holiday Inns Story
From the Publisher
An exhilarating story of a modern day Horatio Alger. I loved it -Ann Landers A must read. It's like receiving a recipe for a better life!...Thank you for this informative lively and lovely book. -Debbie Reynolds shows the reader how a family need was met. Kemmons Wilson's creativity and good sense make delightful reading.
Most helpful customer reviews
2 of 2 people found the following review helpful.
A Lodging Pioneer of Hospitality
By johnjhogan
My background is what academia refers to as "clinical" in nature and several years ago, I addressed several classes at the Kemmons Wilson School of Hospitality & Resort Management at the University of Memphis in Tennessee. Having taught as an adjunct professor for 20 years at three different colleges, I have always been comfortable as both an academic and corporate educator, facilitating more than 3,400 classes and programs.
The classes were interesting and as I was leaving, I spent a few minutes in the small museum type setting that includes some of Wilson's memorabilia. I was never employed at Holiday Inns, but living in Tennessee (then global headquarters for the brand) for more than 15 years certainly brought me into substantial contact with many people who had been. While Wilson was not a traditional hotelier by schooling or experience, he definitely influenced many business practices in franchising, brand support, standards and values.
Displayed in the lobby of the Wilson School of Hospitality & Resort Management at the University of Memphis are what he called his Steps for Success.
#10 included the title of his book: Remember that success requires "Half Luck and Half Brains". He uses his 20 Steps as episodes and illustrations. I found the content of this book to be quite interesting and not the frequent "bragging" that some biographies lean towards. Written by Wilson at age 83, he shares his "better way" of offering affordable lodging in understandable and practical lessons. The book also includes more than 100 photographs of family, business partners and unique scenes in the evolution of Holiday Inns in the days before the industry became involved in heavy mergers and the danger of the industry becoming viewed as a commodity.
As always, comments are welcome
John Hogan
HospitalityEducators
HoganHospitality
0 of 0 people found the following review helpful.
Nice book!
By Elizabeth
Don't know why it is no longer in print. That is why I bought it used which I do not always do. The book I got looked like it was new and I love the cover. The story itself is true and informative though a little jagged (jumps around a bit).
1 of 1 people found the following review helpful.
Great overall information
By Rebecca Sanchez
To me, this was a very interesting book, but it would have been nice to know that there were editing problems with the first couple chapters.
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